Shutter Advertising


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How Shop Owners Can Benefit From Shutter Advertising Methods …

Advertising Methods

Closed shops can become a new advertising method at the same time as lifting the spirit of tired streets.

By failing to use shutter advertising many shop owners stop earning as soon as they roll down the shutters at the end of the day. Not only this, but shutters tend to be dirty, boring-looking security devices. They not only fail to generate any money, but can also contribute to the ‘closed-down’, ‘shuttered-up’ look of an struggling area.

But now Shop Owners and Entrepreneurs have a new choice. Now when they pull down the security shutter they don’t have to close their business for the day. In fact they can be earning by communicating a valuable advertising message from the facing of their shutter.

What can you advertise with Shutter Advertising?

Advertising Methods

A new advertising method from Streetskins.co.uk

Almost anything, while you can advertise what you sell during the daytime, you could alternatively choose to promote another nearby business which is open while you are closed. You could charge them to turn the front of your shop into a night time advertisement for their business.

For example. A newsagent may close at 6pm, but on winding down their shutters they reveal a brand new advertising method … they show a huge McDonald’s sign with an arrow pointing down the street to the nearest McDonald’s store and wording saying “Just 70m away.”

 

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One company leading this new advertising method is Wimbledon-based Streetskins. Streetskins custom make adverts to fit their growing number of urban locations across London. If you have a Shop with a shutter and want to register your site for its own Streetskin creative advertising method, you can do so here.

Shutter Advertising – A truly effective new advertising method

While advertising buyers are used to buying space on bus sides, on bus shelters and on billboards, this idea of using shop fronts instantly reveals a whole host of new advertising locations in towns and cities across the world.

It is not unusual for a closed shop shutter to be passed by over 200,000 people during a single month. That’s over 200,000 opportunities to communicate your message.

Of course the relies on engaging adverts and clear messages to convert the passing public into interested, understanding and demanding buyers. That just creates more work for leading advertising agencies – as well as new opportunities for start up agencies specialising in this and other new advertising methods.

Night Time and Closed Down Shops Can Use Shutter Advertising

Of course this idea is not limited to use at night time. The recession has lead to the closure of hundreds of shops. Rather than let closed down units become an eye-sore and attraction for graffiti and crime, effective advertising methods like shutter advertising actually lift the spirit of an area and create a new sense of hope. It means that shops can be earning a revenue for their owners whether they are open or closed.

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